Sans Normal Bekoh 7 is a regular weight, narrow, monoline, upright, normal x-height font visually similar to 'Dexa Pro' and 'Dexa Pro Variable' by Artegra, 'TT Commons™️ Pro' by TypeType, 'Nu Sans' by Typecalism Foundryline, and 'Expressway' by Typodermic (names referenced only for comparison).
Keywords: ui text, wayfinding, packaging, editorial, presentations, modern, neutral, clean, technical, corporate, space economy, clarity, system typography, neutral branding, modern utility, geometric, crisp, unadorned, economical, compact.
A compact sans with monoline strokes and a clean, geometric construction. Curves are smooth and fairly circular, while straight stems stay crisp, producing a tidy, even texture in text. Counters are moderately open for the width, terminals are simple and unbracketed, and proportions feel efficient, with slightly squared-off joins and a straightforward rhythm across caps, lowercase, and figures.
This font works well for interfaces and product typography where space efficiency and a steady texture matter. It also suits signage and wayfinding, packaging systems, and general-purpose editorial or presentation design that needs a contemporary, neutral sans.
The overall tone is modern and restrained, prioritizing clarity over personality. It reads as practical and contemporary, with a quietly technical feel suited to utilitarian communication.
The design appears intended as a versatile, space-saving sans that maintains clarity and consistency across a wide range of sizes. Its pared-back geometry and minimal detailing suggest a focus on system-friendly typography for modern branding and digital environments.
Uppercase forms present a consistent, simplified geometry, while the lowercase keeps similarly plain detailing and a steady baseline rhythm. Numerals appear straightforward and functional, matching the letterforms’ minimal, no-nonsense styling.