Sans Other Ifho 2 is a very bold, normal width, monoline, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, signage, industrial, sturdy, retro, mechanical, utilitarian, impact, branding, retro-tech, industrial feel, squared, blocky, geometric, compact, angular.
A heavy, squared sans built from uniform strokes with rounded outer corners and crisp interior cut-ins. The forms emphasize straight segments and right angles, with occasional curved bowls that feel machined rather than calligraphic. Counters are relatively tight and rectangular, giving a compact, high-ink texture in words. Distinctive notch-like terminals and stepped joins appear across several letters, creating a consistent, engineered rhythm. Numerals follow the same blocky construction with simplified, sign-like shapes.
Best suited to attention-grabbing display settings such as headlines, posters, logos, and packaging where its compact, blocky texture can carry a strong brand voice. It also fits signage or labeling-inspired graphics that benefit from an industrial, engineered look.
The overall tone feels industrial and no-nonsense, with a retro-tech flavor reminiscent of stenciled labeling, arcade-era graphics, or utilitarian equipment markings. Its bold presence reads confident and rugged, prioritizing impact over delicacy.
The font appears designed to deliver maximum visual weight and a distinctive mechanical personality through squared geometry, notched terminals, and compact counters. It aims for bold recognizability and a constructed, retro-industrial aesthetic that holds up in prominent, high-contrast applications.
The design maintains strong consistency between uppercase, lowercase, and figures, with a deliberately constructed feel—more like assembled parts than drawn pen strokes. The tight apertures and dense texture make it especially commanding in short bursts, while longer text becomes visually heavy.