Slab Rounded Ipri 12 is a light, wide, low contrast, upright, normal x-height font.
Keywords: packaging, children’s, editorial, posters, branding, friendly, handcrafted, casual, storybook, approachable, soften slab, add warmth, friendly text, playful display, rounded, soft serifs, bubbly, informal, quirky.
A soft, rounded slab serif with smooth curves, gently flared terminals, and consistently low stroke modulation. Serifs read as short, blunt, and cushioned rather than sharp, giving the outlines a slightly hand-drawn, brush-pen feel while staying structurally steady. Counters are open and generous, with a relaxed rhythm and mild irregularities that add warmth without collapsing legibility. The forms sit comfortably on the baseline, with compact joins and rounded interior corners that keep texture even in paragraph settings.
Works well for packaging, café menus, and lifestyle branding that benefits from an approachable, crafted tone. Its open counters and steady texture also make it suitable for short editorial passages, pull quotes, and headings where a friendly voice is desired. In display sizes it reads as playful and distinctive, while at text sizes it maintains an even, comfortable color.
The overall tone is warm and personable, with a playful, slightly quirky character that suggests handmade craft rather than strict editorial formality. It feels inviting and conversational, suited to lighthearted narratives and friendly branding where softness and charm are more important than precision.
The design appears intended to blend slab-serif structure with rounded, softened terminals to create a legible face that feels informal and human. It prioritizes approachability and charm, aiming for a welcoming texture that remains functional in continuous reading.
Uppercase letters carry a simple, classic skeleton, while the lowercase introduces more personality through single-storey shapes and rounded terminals. Numerals follow the same softened slab logic, staying readable with curved strokes and rounded ends that match the letterforms.