Sans Normal Edkat 7 is a regular weight, narrow, low contrast, italic, normal x-height font visually similar to 'FF Good' and 'FF Good Headline' by FontFont (names referenced only for comparison).
Keywords: ui text, product design, editorial, infographics, data display, modern, clean, efficient, technical, neutral, clarity, compactness, modernization, utility, momentum, humanist, rounded, oblique, compact, crisp.
A compact, slanted sans with smooth, rounded curves and straightforward, largely monoline construction. Letterforms are relatively narrow with tight internal spaces, giving the type a dense rhythm, while round characters (C, O, Q) stay open and evenly drawn. Terminals are clean and unadorned, with gently softened joins that keep the texture continuous; the oblique angle is consistent across capitals, lowercase, and figures. Numerals follow the same linear, utilitarian logic, with simple shapes and stable proportions suited to continuous reading.
This font works well for compact text in interfaces, dashboards, and product typography where space is limited but readability is still important. Its steady oblique rhythm also suits editorial subheads, captions, technical documentation, and infographic labeling where a modern, unobtrusive voice is preferred.
The overall tone is contemporary and matter-of-fact, with a subtle forward lean that adds speed and momentum without becoming expressive or calligraphic. It feels pragmatic and modern—more about clarity and flow than personality—making it suitable for understated, professional communication.
The design appears intended to provide an efficient, contemporary sans for space-conscious layouts, combining a consistent oblique stance with rounded construction for smooth reading. It aims for dependable legibility and a neutral, modern presence across both text and numeric content.
Uppercase shapes appear restrained and slightly condensed, while lowercase maintains a steady, workmanlike rhythm with open bowls and minimal stroke modulation. The slant is evident but controlled, keeping counters legible and preserving consistent spacing in text settings.