Slab Rounded Ubpi 10 is a bold, wide, monoline, upright, normal x-height font visually similar to 'Brignell Slab' by IB TYPE Inc., 'Emy Slab' by Latinotype, 'Locke' by North Type, 'Eksja' by Protimient, and 'Mymra' by TipografiaRamis (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, logos, friendly, retro, chunky, approachable, playful, softened slab, retro display, high impact, approachable tone, signage clarity, rounded serifs, soft corners, sturdy, blocky, high contrast (low).
A sturdy, heavy slab-serif with generously rounded terminals and softened corners throughout. Strokes maintain a largely even weight, with broad, blunt serifs that read as pill-shaped rather than sharp-edged. Counters are open and simple, curves are smooth and slightly inflated, and joins avoid crisp angles in favor of a softened, rubber-stamp feel. Overall proportions are broad and stable, producing an even typographic color and a calm, steady rhythm in text.
Best suited for headlines, short paragraphs, and branding applications where a warm, sturdy voice is needed. It works well for posters, packaging, signage, and logo wordmarks, and can also serve as an expressive text face at comfortable sizes where its rounded slabs and even weight remain clear.
The rounded slab treatment gives the face a warm, good‑natured tone that nods to mid‑century display typography and signage. Its softened details keep it from feeling severe, making it feel inviting and slightly nostalgic while still projecting solidity and confidence.
The design appears intended to combine the authority of a slab-serif with the approachability of rounded terminals, delivering a robust, legible style that feels vintage-inspired without becoming ornate. Its consistent stroke weight and softened geometry prioritize clear, confident shapes and strong display presence.
The numerals and lowercase show a consistent, friendly construction with ample interior space, supporting clear word shapes at larger sizes. The heavy serifs and rounded endings create strong silhouettes that hold up well against busy backgrounds, emphasizing impact over delicacy.