Sans Contrasted Wiwy 2 is a very bold, narrow, very high contrast, italic, normal x-height font.
Keywords: headlines, posters, magazine, branding, sports, editorial, fashion, dramatic, sleek, assertive, space saving, headline impact, modern edge, visual tension, condensed, slanted, angular, crisp, taut.
A tightly set, right-leaning sans with compressed proportions and a sharp, high-contrast construction. Strokes alternate between hefty vertical masses and hairline diagonals, creating a tense rhythm and a distinctly cut, chiseled feel. Counters are narrow and elongated, apertures tend to be tight, and terminals finish cleanly without decorative endings, emphasizing speed and precision. Numerals and capitals carry strong billboard presence, while the lowercase maintains a compact silhouette with energetic slant and crisp joins.
Best suited for display use such as headlines, covers, posters, campaign graphics, and brand marks where impact and vertical economy matter. It can also work for short subheads or pull quotes when given adequate size and spacing to preserve the fine strokes.
The overall tone is bold and editorial, projecting urgency and modern glamour. Its dramatic contrast and compressed stance evoke headline typography used in fashion, sports, and high-impact marketing, with a confident, attention-grabbing voice.
The font appears designed to maximize impact in limited horizontal space while delivering a dramatic, contemporary look through strong contrast and a steep italic stance. Its streamlined, serifless finish suggests an intention toward modern editorial and advertising applications rather than long-form reading.
The design relies on extreme stroke contrast and tight internal spacing, so small sizes and dense paragraphs may lose detail in hairlines and pinched counters. In display settings, the slanted geometry and alternating thick/thin pattern create a distinctive texture that reads as fast and powerful.