Sans Superellipse Utkoh 7 is a regular weight, very wide, low contrast, upright, normal x-height font.
Keywords: ui design, tech branding, signage, packaging, headlines, futuristic, technical, clean, sleek, controlled, modernize, systematize, soften geometry, clarify forms, rounded, squared, modular, geometric, smooth.
A geometric sans with a rounded-rectangle (superellipse) construction and uniform stroke weight. Curves resolve into softly squared corners, giving counters and bowls a capsule-like feel, while terminals are consistently rounded. Proportions are expansive with generous horizontal spacing and broad letterforms, producing a calm, open texture. The lowercase is compact and orderly, with simple, single-storey forms and short, squared shoulders; numerals follow the same rounded-rect geometry for a cohesive alphanumeric set.
This face suits product and technology branding, UI and dashboard typography, and contemporary signage where a clean, rounded-geometric voice helps maintain legibility and a polished presence. Its broad proportions make it particularly effective for short headlines, labels, and display lines where a spacious, modern texture is desired.
The overall tone is modern and engineered, with a sleek, interface-like clarity. Its rounded corners soften the geometry, balancing a technical feel with approachability and calm.
The font appears designed to deliver a modern geometric identity built from rounded rectangles—prioritizing consistency, smooth corners, and a streamlined rhythm that feels at home in digital and industrial contexts.
The design leans on consistent radii and a modular rhythm, which reads especially clearly in rounded bowls and squared curves across O/C/D-like shapes. Diagonals remain clean and stable, reinforcing a controlled, contemporary voice.