Sans Normal Apgom 12 is a regular weight, wide, monoline, upright, tall x-height font visually similar to 'AG Book W1G' by Berthold and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: ui, web, editorial, wayfinding, branding, modern, clean, friendly, neutral, tech, legibility, versatility, neutrality, modernity, geometric, rounded, open, crisp, high-contrast (figure/wh.
A clean geometric sans with round, constructed curves and straight-sided verticals. Strokes appear consistently weighted with smooth joins, producing a calm, even rhythm in text. Counters are generous and mostly circular/elliptical, with open apertures that keep letters clear at larger paragraph and display sizes. Proportions feel slightly expanded with a prominent x-height, while capitals remain simple and architectural with minimal modulation.
Works well for user interfaces, web typography, and general-purpose communication where clarity and a smooth, contemporary texture are important. The open forms and large x-height make it a good choice for short paragraphs, dashboards, and product copy, while the simple capitals suit headings and signage-style applications.
The overall tone is modern and approachable, balancing a rational, engineered structure with soft rounding. It reads as contemporary and unpretentious—suited to interfaces and branding that want clarity without austerity.
Designed to provide a neutral, versatile geometric voice with high legibility and a consistent, orderly texture across letters and numerals. The focus appears to be on straightforward construction, clean curves, and dependable readability for modern digital and print systems.
Numerals are clear and streamlined with rounded bowls and straightforward terminals, matching the letterforms closely. The sample text shows steady spacing and a consistent texture, with punctuation and curves staying crisp and restrained.