Sans Normal Buloy 9 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'Flaco' by Letter Edit, and 'Clear Sans Text' by Positype (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, clean, modern, neutral, friendly, efficient, legibility, versatility, modernity, neutrality, geometric, rounded, crisp, minimal, open.
A clean sans with predominantly circular and elliptical construction, producing smooth bowls and open counters. Strokes stay even and straightforward, with gently rounded joins and crisp terminals that keep edges tidy without feeling sharp. Proportions are balanced and contemporary, with an even rhythm across uppercase and lowercase; curves like C/O/Q read round and stable, while straight-sided letters (E/F/H/N) remain simple and unembellished. The lowercase shows a single-storey a and g, contributing to a more approachable, geometric feel, and numerals appear clear and evenly spaced for general-purpose setting.
It suits interface copy, product and corporate branding, and informational signage where clarity and a steady rhythm matter. The straightforward letterforms also work well in editorial layouts and presentations, especially for headings and short-to-medium passages that benefit from a clean, contemporary sans.
The overall tone is modern and understated, aiming for clarity over personality. Rounded geometry adds a mild friendliness, while the controlled, consistent stroke behavior keeps it professional and neutral for broad use.
The design appears intended as a general-purpose geometric sans that prioritizes legibility and neutrality while keeping a subtly friendly character through rounded forms. It aims to provide a dependable typographic voice that can sit behind many kinds of content without drawing undue attention.
In text, the spacing and shapes maintain a calm, even texture, with open forms that support quick scanning. The design avoids decorative quirks, leaning on consistent geometry and clean finishing to stay versatile.