Sans Superellipse Otbep 7 is a bold, normal width, low contrast, upright, tall x-height font visually similar to 'Bio Sans' and 'Bio Sans Soft' by Dharma Type and 'Panton Rust' by Fontfabric (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, modern, friendly, confident, clean, techy, modernization, approachability, clarity, impact, simplicity, rounded, geometric, compact, sturdy, high legibility.
A heavy, geometric sans with rounded-rectangle (superellipse) construction and smoothly softened corners. Strokes are uniform with minimal modulation, producing dense, stable letterforms and clear counters. Proportions are compact with a tall lowercase presence, and the overall rhythm is even and controlled. Terminals are mostly blunt and squared-off with gentle rounding, giving curves a slightly squared silhouette rather than purely circular shapes.
Best suited to display work where strong shapes and even color can carry across layouts: headlines, brand wordmarks, posters, and packaging. The clean, compact forms also work well for short UI strings such as buttons, navigation labels, and product naming, where a friendly but solid tone is desired.
The font reads as modern and approachable while still feeling firm and purposeful. Its rounded geometry adds warmth to an otherwise utilitarian, contemporary voice, making it feel friendly without turning playful. The overall tone suggests clarity, efficiency, and a subtle tech sensibility.
The design appears intended to deliver a contemporary geometric sans that balances robustness with approachability through superelliptical rounding. It prioritizes clear, simplified construction and consistent stroke behavior to create a dependable, high-impact typographic voice.
Round letters like O/Q and bowls in B/P/R show a characteristic squircle-like curvature, while diagonals (A, V, W, X, Y) remain crisp and decisive. The numerals match the same rounded-rect geometry, with simple, signage-like forms that maintain strong presence at large sizes.