Sans Faceted Pama 7 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: ui labels, signage, packaging, posters, tech branding, techno, industrial, futuristic, utilitarian, systematic, geometric clarity, tech tone, system feel, display utility, monolinear, angular, squared, chamfered, geometric.
A monolinear sans with angular construction and squared, chamfer-like corners that substitute for fully round curves. Strokes maintain an even thickness and form slightly faceted bowls and counters, giving letters a crisp, engineered silhouette. Proportions feel compact and pragmatic, with straight-sided rounds (notably in C, O, Q, and numerals) and a generally rectilinear rhythm. Terminals are mostly flat and clean, with occasional subtle asymmetries that keep the forms from feeling purely mechanical.
Works well for user-interface labels, wayfinding, product labeling, and headlines where crisp geometry and clear edges are desirable. It can also support short passages at moderate sizes, especially in technical or branded editorial contexts where a structured, modern texture is appropriate.
The overall tone is technical and contemporary, evoking interface lettering, hardware labeling, and sci‑fi display typography. Its faceted geometry reads as precise and functional, with a mild retro-digital flavor rather than a soft or humanist warmth.
The design appears intended to translate a geometric, faceted construction into a practical sans for contemporary display and system-like applications. By keeping stroke weight even and building curves from planar segments, it aims for a distinctive techno voice while maintaining straightforward, legible silhouettes.
Distinctive squared counters and rounded-rectangle bowls make repeated shapes (O/0, D, Q, 8, 9) feel cohesive across the set. The lowercase is simple and open, pairing well with the angular caps; numerals follow the same boxy logic for consistent texture in data-heavy settings.