Serif Other Bivo 10 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, children’s media, playful, retro, whimsical, storybook, festive, display impact, retro charm, friendly tone, decorative personality, rounded, soft-edged, bouncy, bulbous, flared.
This typeface is a heavy, rounded serif with strongly flared, sculpted terminals that read like soft wedge serifs. Strokes stay broadly consistent while swelling into bulbous joins and counters, producing a cushioned, bouncy rhythm. Letterforms are slightly irregular in their internal shaping—especially in bowls and shoulders—giving an intentionally handmade, decorative texture. The lowercase shows compact ascenders and descenders and the numerals share the same chunky, rounded construction, keeping the set visually unified at display sizes.
Best suited for headlines, short slogans, posters, and branding where its chunky, characterful serifs can be appreciated. It also fits playful packaging and children’s or family-oriented media, and works well for logos and display lockups where a warm retro tone is desired.
The overall tone is cheerful and nostalgic, evoking vintage poster lettering and storybook titling rather than sober editorial typography. Its soft, overfilled curves and exuberant terminals create a friendly, humorous voice that feels suited to entertainment and lighthearted branding.
The design appears intended as a personality-forward display serif that prioritizes charm and impact over neutral readability. Its flared terminals and rounded, inflated forms suggest a deliberate nod to vintage decorative lettering, optimized for attention-grabbing titles and graphic applications.
Counters are relatively tight for the weight, so the texture becomes dense in paragraphs; the design reads best when given generous tracking and line spacing. The distinctive terminal shapes are a key identifier, creating strong word silhouettes and a lively baseline presence.