Serif Other Memy 2 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: display, headlines, posters, book covers, branding, ornate, storybook, vintage, whimsical, theatrical, decorative serif, expressive titling, vintage flavor, cap emphasis, flared, curled terminals, calligraphic, swashy caps, ink-trap like.
This serif design features strong thick–thin contrast and crisp, chiseled-looking main strokes paired with flared serifs and curled terminals. Uppercase letters are the most decorative, showing prominent inward curls and occasional swash-like entry strokes, while lowercase forms are comparatively restrained but still carry tapered joins and subtle spur details. Counters tend toward compact, teardrop or oval shapes, and many curves finish in pointed, inked tips rather than blunt ends. Numerals match the display intent, with stylized curves and occasional curl motifs that keep the set visually consistent.
Best suited for display applications such as headlines, posters, packaging, and branding where the ornate capitals can lead the composition. It can work for short passages in invitations, chapter openers, or pull quotes, but the pronounced contrast and decorative terminals are likely to feel busy in long-form body text at smaller sizes.
The overall tone is ornamental and slightly whimsical, with a vintage, storybook feel that reads as theatrical and attention-seeking. The curled terminals and embellished capitals suggest a crafted, calligraphic sensibility rather than a purely classical text serif.
The design appears intended to modernize a traditional serif framework with decorative curls and swash-like cap detailing, creating a distinctive, vintage-leaning voice for expressive titling. The more subdued lowercase suggests a deliberate balance between ornamental flair and practical readability in mixed-case settings.
Word shapes show an uneven, characterful rhythm: embellished capitals create strong visual peaks, while the lowercase maintains enough regularity to stay readable at display sizes. The design favors distinctive silhouettes over neutral texture, especially in letters with bowls and diagonals where tapering and pointed joins are emphasized.