Sans Normal Ungar 3 is a very light, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, branding, posters, elegant, fashion, modern, refined, luxury, display, modernization, hairline, didone-like, crisp, airy, delicate.
A delicate, high-contrast roman with razor-thin hairlines and strong vertical stress, producing a crisp, glossy rhythm on the page. Curves are smooth and controlled, with round forms that feel carefully tensioned; horizontals and joins often taper into fine points. Terminals are predominantly clean and unbracketed, and the overall geometry reads tall and poised, with ample counters that keep the texture open. Numerals and capitals share the same polished contrast logic, giving headings a sharp, premium edge.
Best suited for display and large text applications such as magazine titles, section headers, fashion and beauty branding, and refined poster work. It can work for short pull quotes or subheads when set with adequate size and contrast-friendly printing or screen settings.
The tone is luxurious and poised, evoking fashion mastheads and high-end editorial typography. Its hairline details and dramatic contrast communicate sophistication and restraint, with a slightly theatrical sparkle in large sizes.
The design appears intended to deliver a contemporary, high-fashion take on a classical high-contrast model, prioritizing elegance, sharpness, and visual drama over small-size robustness. It aims to create a distinctive, premium voice in headlines and branded typography.
In the sample text, thin strokes visibly soften and can begin to break down as size decreases, while large display settings look especially striking and clean. The design rewards generous spacing and careful reproduction where the finest strokes can remain intact.