Sans Normal Apbav 11 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Crossten Soft' by Emre Güven, 'Ghino' by Fontmachine, 'Crossten' by Horizon Type, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: ui text, product design, signage, editorial, branding, clean, neutral, modern, friendly, functional, clarity, versatility, modernity, legibility, neutrality, geometric, open counters, round terminals, even rhythm, clear numerals.
A clean sans with geometric underpinnings and softly rounded curves. Strokes are even and steady, with smooth joins and minimal modulation, giving the letters a consistent color in text. Uppercase forms are straightforward and well-proportioned, while lowercase shapes lean toward simple, single-storey constructions (notably the a and g) with open apertures and generous counters. Numerals are clear and uncomplicated, matching the letters in stroke weight and curvature for a cohesive set.
This font suits interface text, product and marketing copy, and general-purpose editorial layouts where a clean sans is needed. Its open lowercase forms and clear numerals make it a solid choice for dashboards, labels, wayfinding, and contemporary brand systems that prioritize legibility.
The overall tone is modern and matter-of-fact, with a mild friendliness from the rounder curves and open shapes. It reads as practical rather than expressive, aiming for clarity and familiarity in everyday typography.
The design appears intended as a versatile, modern sans focused on readability and broad utility. Its restrained geometry and consistent stroke behavior suggest an emphasis on dependable performance across headings and running text without drawing attention to itself.
Spacing appears balanced and calm in the sample paragraphs, supporting a stable rhythm across mixed-case text. Round letters (C, O, G, Q) show smooth, near-circular geometry, while straighter forms (E, F, H, N) remain crisp without feeling harsh.