Sans Superellipse Gikoz 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Panton' by Fontfabric (names referenced only for comparison).
Keywords: headlines, posters, logotypes, sports branding, packaging, industrial, sporty, tech, assertive, compact, impact, modernize, systematize, signal strength, brand presence, squarish, rounded corners, blocky, geometric, modular.
This typeface is a heavy, geometric sans with squarish skeletons and rounded-rectangle (superellipse) curves. Strokes are uniform and dense, with broad counters and mostly flat terminals that create a sturdy, block-like texture. Curved letters such as C, G, O, Q, and S are built from softened corners rather than circular bowls, while diagonals (A, K, V, W, X, Y) are straight and sharply cut. The lowercase follows the same modular logic with single-storey a and g, compact apertures, and a generally mechanical rhythm; figures are similarly squared with rounded corners for a cohesive set.
Best suited to large sizes where its squared-round geometry and heavy weight can read clearly: headlines, posters, branding wordmarks, and product/packaging graphics. It also fits UI labels, signage, and tech or industrial-themed layouts when used with generous tracking and ample size.
The overall tone is tough, contemporary, and utilitarian, with a subtle retro-tech flavor reminiscent of industrial labeling and sports titling. Its dense shapes and squared rounds convey confidence and power, reading as modern, engineered, and intentionally no-nonsense.
The design appears intended to deliver a bold, space-efficient display voice built from rounded-rectangle geometry, prioritizing impact and a cohesive, modular silhouette across letters and numerals.
Letterforms lean on closed or narrow openings (notably in a, e, and s), which increases solidity and gives text a compact, poster-like color. The punctuation shown (colon, ampersand, apostrophe) matches the heavy weight and squared rounding, keeping the texture consistent in display settings.