Serif Normal Urbev 2 is a light, narrow, medium contrast, upright, tall x-height font.
Keywords: books, editorial, magazines, invites, branding, refined, literary, formal, classic, text clarity, editorial polish, space economy, classic tone, bracketed, crisp, airy, high-waisted, calligraphic.
A slender serif design with a pronounced vertical axis and delicate, bracketed serifs. Strokes are clean and relatively thin overall, with modest modulation and sharp, tapered terminals that keep counters open and the texture light on the page. Proportions are tall and slightly condensed, with long ascenders/descenders and a high-waisted feel in letters like “a,” “e,” and “s.” Numerals follow the same elegant, upright rhythm, reading clearly without heavy ornamentation.
Well suited to long-form text such as books, essays, and magazine features where an elegant, economical texture is desired. It also fits formal applications like invitations and refined brand systems, especially where a tall, graceful serif voice helps establish credibility and tradition.
The tone is poised and literary, suggesting traditional print polish rather than loud display. Its narrow, airy color feels precise and composed, lending an editorial seriousness while remaining approachable for extended reading.
The design appears intended as a conventional text serif that prioritizes clarity and an elegant reading texture, combining traditional proportions with a lighter, more airy presence for contemporary editorial use.
Spacing appears disciplined and even, producing a consistent vertical rhythm in paragraphs. The capitals are stately with restrained detailing, and the lowercase maintains a smooth flow with subtle calligraphic influence in curves and joins.