Sans Superellipse Umha 3 is a very bold, very wide, monoline, upright, normal x-height font.
Keywords: logotypes, headlines, posters, packaging, sports branding, tech, futuristic, industrial, sporty, game ui, display impact, tech aesthetic, geometric consistency, brand presence, rounded corners, squarish, blocky, geometric, compact counters.
A heavy geometric sans built from rounded-rectangle and superellipse forms, with broad proportions and a flat, engineered rhythm. Strokes are consistently thick with minimal contrast, and corners are generously radiused, producing squarish bowls and rectangular counters (notably in O, D, and 0). Apertures are generally tight, terminals are blunt, and joins are clean and mechanical; diagonals in V/W/X/Y/Z are crisp but softened by the overall rounded geometry. Numerals echo the same rounded-rect construction, with the 1 formed as a simple vertical and the 2/3 using horizontal bands and squared curves.
Best suited to logo work, big headlines, posters, product packaging, and any context where an assertive, tech-forward wordmark is needed. It also fits UI titles, esports or game branding, and signage-like applications where chunky, rounded-square letterforms read as durable and modern at larger sizes.
The tone is modern and machine-made, leaning into sci‑fi interface, motorsport, and tech branding aesthetics. Its wide stance and rounded-square skeleton feel confident, robust, and slightly retro-futuristic—more display-forward than conversational.
The design appears intended to translate rounded-rectangle geometry into a bold display sans that feels engineered and contemporary. By prioritizing wide proportions, uniform stroke weight, and compact counters, it aims for maximum impact and a cohesive futuristic/industrial voice.
The font maintains strong consistency between uppercase, lowercase, and figures, with lowercase forms often mirroring the uppercase construction (single-storey a and g, squared bowls, and tight interior spaces). The dense counters and broad widths create a solid, sign-like texture that benefits from ample tracking and generous line spacing in longer settings.