Sans Normal Segen 2 is a bold, narrow, monoline, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, retro, approachable, casual, approachability, impact, clarity, space saving, rounded, soft, chunky, compact, clean.
A compact, rounded sans with uniform stroke weight and softened terminals throughout. Curves are generous and circular, counters are open, and joins stay smooth, giving letters a simplified, highly legible silhouette. Proportions feel condensed with sturdy verticals and minimal contrast, while punctuation and numerals follow the same rounded, steady rhythm.
Best suited to short-to-medium display text such as headlines, posters, brand marks, packaging, and storefront or wayfinding signage. It can also work for UI labels and callouts when a friendly, rounded voice is desired, especially at larger sizes.
The overall tone is friendly and informal, with a slightly retro, sign-painting warmth. Its rounded geometry and stout shapes read as approachable and upbeat rather than technical or severe.
The design appears intended to deliver a straightforward, modern sans feel while softening it with rounded construction for warmth and accessibility. Its condensed footprint and bold, even strokes suggest an emphasis on impact and clarity in space-conscious layouts.
Capitals maintain a clean, geometric structure, while the lowercase shows simple, single-storey forms (notably in the a and g) that reinforce an easygoing, everyday texture. Numerals appear clear and sturdy, suited to display settings where quick recognition matters.