Serif Other Hiba 7 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'Burgie' by Alit Design (names referenced only for comparison).
Keywords: headlines, posters, book covers, packaging, branding, whimsical, storybook, vintage, theatrical, ornate, expressiveness, novelty, vintage charm, attention grab, bracketed serifs, ball terminals, swashy, ink-trap feel, soft corners.
A decorative serif with heavy stems and pronounced contrast, combining rounded bowls with sharply tapered joins. Serifs are strongly bracketed and often curl into small hooks, giving many terminals a ball-and-flick finish. Curves show teardrop-like thickening and pinched apertures, creating an engraved, slightly calligraphic rhythm despite the overall upright construction. The set feels intentionally irregular in detailing, with expressive diagonals and lively, sculpted counters that read best at display sizes.
Well-suited to headlines, titles, and short blocks where its ornamental serif behavior can be appreciated. It fits theatrical or vintage-leaning posters, whimsical branding, book covers, and packaging that wants a decorative, character-driven voice.
The tone is playful and theatrical, with a vintage, storybook flavor that feels more expressive than formal. Its curled terminals and high-contrast modulation suggest charm and mischief rather than restraint, making text feel animated and characterful.
Likely designed as an attention-getting display serif that merges classic serif structure with playful, curled terminal gestures. The goal appears to be a distinctive, memorable texture in text and titling rather than neutral readability.
In the sample text, the dense blacks and tight inner shapes can close up as sizes drop, while the distinctive hooked terminals and swashes become a defining texture at larger sizes. Numerals and capitals carry the same ornamental logic, keeping the voice consistent across headlines and short lines.