Sans Normal Ogpy 17 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Dexa Pro', 'Dexa Round', and 'Habanera' by Artegra (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, clean, high impact, brand voice, headline clarity, modern utility, quick legibility, geometric, rounded, blocky, compact, sturdy.
A heavy, geometric sans with broad proportions and smooth, circular curvature. Strokes are consistently thick with minimal modulation, producing solid, even color across lines. Counters are generally open and round, while terminals tend to be clean and blunt, giving the forms a compact, high-impact silhouette. The lowercase shows simple, sturdy constructions with a single-storey “a” and “g,” and the numerals follow the same rounded, weighty logic for strong consistency.
This font is best suited to headlines, large-format copy, and identity work where bold, immediate legibility is needed. It performs well in posters, signage, packaging, and digital hero text, and can also serve as a strong typographic anchor in editorial layouts when used for short bursts of emphasis.
The overall tone is assertive and contemporary, with a friendly edge created by generous rounding and open counters. Its mass and width make it feel energetic and promotional, while the tidy geometry keeps it controlled and professional rather than playful or quirky.
The design appears aimed at delivering maximum impact with a clean geometric structure, balancing approachable rounded forms with a dense, attention-grabbing weight. It’s built to read quickly at large sizes and to project a modern, confident brand tone.
At text sizes the dense stroke weight produces strong typographic presence, and spacing appears tuned for headline rhythm rather than delicate reading. Round characters (like O/C/G) read especially stable, and the family-wide consistency of curve and thickness gives the alphabet a cohesive, brandable voice.