Sans Superellipse Guguy 2 is a regular weight, narrow, monoline, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, signage, friendly, retro, playful, approachable, quirky, soften geometry, brand warmth, distinct display texture, modern-retro tone, rounded, soft, compact, humanist, bubbly.
A compact, rounded sans with monoline strokes and superellipse-style curves that give counters a softly squared, rounded-rectangle feel. The geometry is clean and consistent, with smooth joins, minimal contrast, and rounded terminals throughout. Letters sit with steady vertical rhythm and relatively tight proportions, while bowls and apertures stay open enough to remain clear at display sizes. Numerals follow the same rounded construction, with simple, legible shapes and soft corners.
Works best in branding and packaging where a soft, distinctive sans can carry personality without becoming decorative. It suits headlines, posters, signage, and short UI or product labels that benefit from compact width and rounded clarity. For long-form reading, it’s more at home in larger sizes where the playful shapes can be appreciated.
The overall tone is friendly and slightly retro, balancing a geometric base with a gentle, informal warmth. Its rounded rectangles and softened corners create a playful, approachable voice that feels modern yet reminiscent of mid-century signage and product lettering.
The design appears intended to deliver a clean, contemporary sans rooted in superellipse geometry, adding warmth through rounded terminals and softly squared counters. It aims for a recognizable, friendly texture suitable for display-driven communication and brand voice.
Several glyphs show subtly individualized curves (notably in diagonals and bowls), which keeps the texture from feeling purely mechanical. The rounded-square counters in letters like O/Q and in digit forms reinforce a cohesive, icon-like silhouette across the set.