Sans Normal Seroy 3 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, children’s, editorial, social media, friendly, hand-drawn, casual, approachable, playful, approachability, warmth, informality, readability, rounded, soft, monoline, humanist, slightly irregular.
A rounded, monoline sans with soft terminals and gently irregular stroke behavior that suggests a hand-drawn construction. Curves are smooth and open, with circular bowls and relaxed joins, while straight strokes show subtle wobble and slight tapering at ends. Proportions are comfortable and readable, with generous counters, a straightforward cap structure, and an overall even rhythm across upper- and lowercase. Numerals follow the same informal, rounded logic, keeping a consistent texture in continuous text.
Well suited to branding and packaging that need an approachable voice, as well as children’s and family-oriented materials. It can work for short editorial passages, captions, and social media graphics where a friendly, informal tone is desired and readability at typical text sizes remains important.
The font conveys a warm, personable tone with a casual, lightly quirky character. Its small irregularities and rounded forms feel friendly and informal, making text come across as conversational rather than corporate or rigid.
Likely designed to provide an easygoing, human alternative to neutral sans type, combining clean, rounded geometry with subtle handmade variation to create warmth and charm in both headlines and running text.
Letterforms maintain a consistent softness throughout, avoiding sharp corners and emphasizing open shapes for clarity. The texture in paragraph settings remains calm and even, with just enough handmade variation to add charm without becoming messy.