Sans Normal Kalat 16 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Croih' by 38-lineart, 'ATC Arquette' by Avondale Type Co., 'Cabira' by Hurufatfont, 'Helvetica Now' and 'Kinetika' by Monotype, 'Mazzard' by Pepper Type, and 'Eloquia' and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, sportswear, sporty, energetic, modern, confident, dynamic, impact, motion, display, clarity, modernity, oblique, geometric, rounded, clean, compact.
A heavy, oblique sans with broad proportions and smooth, rounded curves. Strokes are uniformly thick with minimal contrast, producing dense, dark word shapes and strong presence at display sizes. Counters are fairly open for a bold build, and the forms lean on circular/elliptical geometry (notably in O, C, G, and the rounded lowercase). Terminals are clean and blunt, with crisp joins and a steady rhythm; diagonals (V, W, X, Y, Z) read sharp and decisive while remaining optically balanced.
Best suited to headlines, short statements, and identity work where impact and speed are desired. It performs well for posters, packaging callouts, and brand marks that benefit from a strong, slanted sans voice. For longer passages, it will be most effective in larger sizes or with generous spacing to maintain clarity under the heavy color.
The overall tone is assertive and kinetic, with a forward-leaning stance that suggests motion and urgency. Its weight and wide stance give it a confident, headline-first personality that feels contemporary and performance-oriented rather than delicate or formal.
The design appears intended as a bold, forward-leaning sans that prioritizes immediacy and visibility. Its geometric roundness and clean terminals aim for contemporary versatility while the strong slant adds motion and emphasis for promotional and display typography.
The italic angle is consistent across capitals, lowercase, and numerals, keeping lines of text cohesive. Numerals follow the same sturdy, rounded construction, and the lowercase includes a single-storey a and g, reinforcing a simplified, contemporary feel.