Sans Normal Bikib 15 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Pelago' by Adobe, 'Proza' by Bureau Roffa, and 'FF Advert' by FontFont (names referenced only for comparison).
Keywords: ui text, editorial, corporate, signage, presentations, neutral, modern, clean, friendly, utilitarian, clarity, versatility, neutrality, modernization, legibility, geometric, monolinear, open apertures, even rhythm, crisp edges.
A clean, monolinear sans with largely geometric construction and smooth, round curves. Strokes stay even throughout with crisp terminals and minimal modulation, producing a steady texture in lines of text. Counters are open and generally generous, and key joins (as in K, R, and the diagonals) are straightforward and functional rather than decorative. Numerals follow the same plainspoken logic, with clear shapes and consistent stroke presence that reads well at display sizes.
Well-suited for interface copy, product and corporate communication, and general-purpose editorial layouts where clarity and an even typographic color are priorities. The steady stroke weight and open forms also make it a solid option for wayfinding and informational signage, as well as slide decks and reports.
The overall tone is neutral and contemporary, balancing a friendly roundness with a matter-of-fact, practical demeanor. It feels calm and unstyled, suited to content-forward design where the typography should support rather than perform.
Designed as a versatile, workhorse sans that prioritizes clarity, consistency, and broad applicability. The geometry and restrained detailing suggest an intent to stay out of the way while maintaining a modern, approachable presence across headings and body text.
Round letters (C, G, O, Q) show smooth circularity, while diagonals (V, W, X, Y, Z) add a slightly sharper counterpoint, giving mixed text a balanced rhythm. Lowercase forms appear straightforward and familiar, supporting quick recognition in continuous reading.