Sans Normal Bodaj 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'PG Gothique' by Paulo Goode and 'Heldustry' by URW Type Foundry (names referenced only for comparison).
Keywords: ui text, body text, signage, wayfinding, editorial, neutral, modern, clean, straightforward, utilitarian, clarity, versatility, neutrality, systematic design, grotesque, monoline, open apertures, large counters, high legibility.
A clean, monoline sans with balanced proportions and a steady rhythm across caps and lowercase. Curves are smooth and broadly circular, with generous counters in forms like O, e, and a, and open apertures in letters such as c and s that keep word shapes clear. Strokes end in crisp, squared terminals, and joins are uncomplicated, giving the design a direct, workmanlike texture. Numerals follow the same simple geometry, with clear differentiation and an even, consistent color in text.
Well suited to interface copy, product text, and general-purpose editorial work where even color and quick recognition matter. The open shapes and clear numerals also make it a solid choice for signage and informational layouts that need to stay legible at a range of sizes.
The tone is contemporary and neutral, prioritizing clarity over personality. Its straightforward construction reads as practical and dependable, with a calm, no-nonsense voice suitable for everyday communication.
The design appears intended as a versatile, general-purpose sans that emphasizes clarity, consistency, and broad usability. Its restrained details and geometric roundness suggest a focus on neutral typography that integrates easily into many visual systems without drawing attention to itself.
Capitals feel stable and slightly wide in stance, while lowercase maintains a readable, familiar skeleton with minimal quirks. The overall spacing and stroke uniformity produce an even typographic gray that remains composed in multi-line settings.