Sans Normal Osboj 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Epoca Pro' and 'Orgon Plan' by Hoftype, 'Core Sans N SC' and 'Core Sans NR' by S-Core, 'Nogal' by TipoType, and 'Ebony' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, logos, friendly, bold, playful, chunky, approachable, impact, approachability, playfulness, display strength, brand friendliness, rounded, soft corners, compact, sturdy, bouncy rhythm.
A very heavy, rounded sans with compact proportions and soft, blunted terminals. Curves are generously radiused and counters tend to be small for the weight, giving letters a solid, blocky silhouette. Strokes stay largely uniform, with minimal modulation, and the overall rhythm feels slightly bouncy due to subtle inconsistencies in curve tension and spacing. Numerals match the same stout, rounded construction and read clearly at display sizes.
Best suited to headlines, posters, and prominent UI or signage where strong presence and quick recognition are needed. It can work well for playful branding, packaging, and logo wordmarks that benefit from a friendly, chunky look; for body text, larger sizes and a bit of extra tracking help keep counters from closing up.
The tone is warm and informal, with an exuberant, kid-friendly feel that reads more playful than corporate. Its dense weight and soft geometry create a confident, inviting voice suited to attention-grabbing headlines without feeling aggressive.
The design appears intended as a high-impact, approachable sans that combines sturdy readability with rounded, playful shapes. Its emphasis on soft geometry and dense color suggests a focus on display typography for brands and messages that want to feel welcoming and energetic.
The face leans toward wide, open bowls and rounded joins, producing a soft, rubbery texture across words. In longer lines at large sizes it maintains strong color and impact, though the tight counters and heavy joins can make the texture feel dark if set too small or too tightly tracked.