Sans Normal Apkot 17 is a regular weight, wide, low contrast, upright, tall x-height font visually similar to 'Optika' by Designova and 'Loew Next Arabic' by The Northern Block (names referenced only for comparison).
Keywords: ui text, product design, web copy, signage, presentations, clean, modern, neutral, friendly, technical, clarity, utility, modernity, neutral tone, systematic geometry, geometric, rounded, open counters, monoline, rational.
A clean, monoline sans with geometric construction and softly rounded curves. Circular forms (notably in O, C, G, and 0) read as near-elliptical and evenly weighted, while straight strokes stay crisp with minimal flare. Terminals are mostly square-cut, producing a tidy, contemporary rhythm; joins and bowls remain smooth and controlled. The lowercase shows an efficient, modern build with open apertures and compact, sturdy shapes, and the numerals match the same straightforward, evenly proportioned design language.
Well suited to interface and product typography where clarity and consistency are priorities, as well as web copy and documentation that benefits from clean, even texture. Its geometric steadiness also works for signage, dashboards, and presentation typography where a contemporary, unobtrusive sans is needed.
The overall tone is modern and neutral, with a friendly clarity that feels practical rather than expressive. Its smooth geometry and restrained detailing suggest a contemporary, product-focused voice that stays out of the way while remaining approachable.
Designed to provide a modern, highly legible sans with geometric coherence and minimal stylistic noise. The intent appears to balance friendly roundness with disciplined, utilitarian forms for versatile everyday use.
Round letters and digits are notably consistent in curvature, giving the face a cohesive, engineered feel. The overall spacing and proportions support clear word shapes in running text, while the simple, square terminals keep the texture crisp at larger sizes.