Sans Normal Apgom 4 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, product design, branding, signage, headlines, clean, modern, friendly, neutral, tech, clarity, versatility, modernization, legibility, geometric, rounded, open counters, crisp terminals, even rhythm.
This typeface is a clean, geometric sans with rounded bowls and consistently even stroke thickness. Curves are smooth and circular, with open apertures and generous counters that keep letters clear at text sizes. Terminals are crisp and unadorned, and the overall construction favors simple, stable geometry—seen in the round O/Q, the straightforward E/F, and the balanced, symmetrical feel of many capitals. Numerals follow the same rounded, contemporary logic, with clear differentiation and a calm, even color in lines of text.
It performs well for UI and app typography, dashboards, and general-purpose product text where clarity and neutrality are important. The rounded geometry also suits contemporary branding, wayfinding, and short headlines that benefit from a clean, friendly presence.
The overall tone is modern and approachable, combining a neutral, utilitarian clarity with a slightly friendly softness from its rounded forms. It reads as contemporary and tech-adjacent without feeling cold, making it suitable for interfaces and everyday communication.
The design appears intended as a versatile, contemporary workhorse sans: straightforward letterforms built from clear geometry, aiming for high legibility and an unobtrusive, modern voice across both text and display use.
In running text the spacing and letterfit produce a steady rhythm, and the open shapes help maintain legibility in mixed-case settings. The design relies on geometry rather than contrast or calligraphic cues, giving it a consistent, systematic look across letters and figures.