Sans Normal Sedom 10 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Endeavor' by Lucas Tillian, 'Futura Now' by Monotype, 'Core Sans GS' by S-Core, and 'URW Form' by URW Type Foundry (names referenced only for comparison).
Keywords: ui text, mobile apps, branding, signage, packaging, friendly, clean, approachable, modern, playful, approachability, clarity, versatility, modern warmth, rounded, soft terminals, geometric, monoline, open counters.
A rounded, monoline sans with soft, fully curved terminals and broadly geometric construction. Curves are smooth and circular, with open apertures and generous counters that keep forms airy at text sizes. Strokes stay even, and joins are clean, giving the alphabet a consistent rhythm. The lowercase shows single-storey construction (notably a and g), with simple, sturdy stems and lightly rounded shoulders; numerals follow the same soft, rounded logic.
Well-suited to interface typography, mobile and web UI, and general-purpose product experiences where a warm, modern voice is desired. Its open counters and clean outlines also make it a strong option for short passages, wayfinding, and brand systems that need a friendly, contemporary sans.
The overall tone is friendly and contemporary, with a mild playfulness coming from the rounded endings and buoyant proportions. It reads as approachable and non-technical, balancing clarity with a soft, welcoming personality.
The design appears intended as a versatile, everyday sans that prioritizes legibility and smoothness while adding warmth through rounded terminals and simple geometric forms. It aims to feel modern and accessible without relying on decorative features.
In the sample text, spacing and word shapes remain clear thanks to open forms and uncomplicated silhouettes. The capitals are broad and steady, while the lowercase maintains an easy, conversational feel without becoming overly informal.