Sans Normal Agbim 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'EF Diamanti Condensed' by Elsner+Flake; 'Gotham' by Hoefler & Co.; 'Open Sans Soft' by Matteson Typographics; 'Morandi', 'Prelo Condensed', and 'SST' by Monotype; and 'Belle Sans' by Park Street Studio (names referenced only for comparison).
Keywords: ui labels, signage, headlines, posters, packaging, modern, utilitarian, confident, clean, neutral, clarity, efficiency, versatility, modern branding, compact, geometric, rounded, crisp, minimal.
A compact sans with sturdy, even stroke weight and clean, squared terminals. Curves are round and simplified, producing smooth bowls and counters, while straight strokes stay crisp and vertical. Proportions feel tightly set with economical spacing, and the overall rhythm is steady and uniform, reading as a straightforward, no-nonsense design.
This font is well suited to headlines and short text where a compact footprint and strong presence are helpful, such as posters, signage, and packaging. It also works for UI labels and navigation elements where clean shapes and consistent rhythm support quick scanning.
The tone is modern and practical, with a confident, direct voice. Its compact shapes and solid color give it an efficient, workmanlike feel that stays neutral rather than expressive or decorative.
The design appears intended as a solid, general-purpose sans that prioritizes clarity and space efficiency. It aims to deliver strong typographic color with restrained, geometric forms that remain versatile across contemporary branding and informational settings.
Circular letters like O and Q are fairly geometric, with generous interior space for the weight. Numerals appear sturdy and simple, matching the same straightforward construction as the letters, and punctuation in the sample text blends in unobtrusively.