Sans Superellipse Ogmub 11 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'Bank Sans EF' by Elsner+Flake, 'EFCO Fairley' by Ephemera Fonts, and 'Cartella NF' by Nick's Fonts (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, industrial, sporty, confident, blocky, modern, impact, clarity, modernity, robustness, rounded corners, squared curves, compact, sturdy, geometric.
A heavy, geometric sans with squared curves and generously rounded corners that give many letters a rounded-rectangle (superellipse) skeleton. Strokes are consistently thick with minimal modulation, producing a compact, high-impact color on the page. Counters tend to be rectangular or softly squared, and terminals are generally blunt, creating a sturdy, engineered rhythm. Uppercase forms are broad and simplified, while lowercase keeps similarly stout proportions with clear, open shapes and short, functional details.
Best suited for short-to-medium display text where strong presence and quick recognition are important, such as headlines, sports and event graphics, packaging, and wayfinding-style signage. It can also work for logo wordmarks and bold UI labels when a compact, robust voice is desired.
The overall tone is bold and assertive, with a utilitarian, industrial feel softened by rounded corners. It reads as contemporary and sporty, suggesting strength and reliability rather than delicacy or refinement.
The design appears intended to deliver maximum visual impact with simple, geometric construction and rounded-rectangle forms, balancing toughness with approachability through softened corners and consistent stroke weight.
At display sizes the squarish rounding becomes a defining feature, giving a distinctive “machined” friendliness. The numerals and capitals are especially poster-ready, with large, stable silhouettes and compact internal spaces that emphasize density and impact.