Sans Superellipse Olmab 5 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Brinova' by Digitype Studio (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, branding, industrial, poster, utilitarian, compact, confident, impact, space saving, clarity, modernity, consistency, condensed, blocky, rounded corners, square-ish, monolinear.
This typeface is a condensed, heavy sans with monolinear strokes and rounded-rectangle construction throughout. Curves resolve into soft corners rather than true circles, giving bowls and counters a squarish, superelliptical feel. Terminals are mostly flat and blunt, joins are sturdy, and counters remain open enough for clarity despite the dense weight. Uppercase forms are tall and compact, while the lowercase keeps a straightforward, modern rhythm with single-storey a and g and a short-shouldered r.
It performs best in short to medium-length settings where impact and space efficiency matter, such as headlines, posters, packaging, signage, and bold brand statements. The strong, compact letterforms make it suitable for tight layouts and high-contrast applications where the type needs to hold its shape at a distance.
The overall tone is bold, direct, and workmanlike, with a slightly retro-industrial flavor. Its compactness and blocky geometry read as efficient and no-nonsense, while the softened corners add a friendly, approachable edge rather than an aggressive one.
The design appears aimed at delivering maximum visual weight and presence in a compressed footprint, using rounded-rectangle geometry to keep forms cohesive and contemporary. The consistent stroke and sturdy construction suggest an intention to remain legible and stable in display contexts while offering a distinctive, compact texture.
Numerals follow the same rounded-rect geometry, with simple, sturdy shapes that favor uniformity over calligraphic nuance. The repeated use of softened corners and flat terminals creates a consistent texture in text, and the condensed proportions help pack a lot of content into limited horizontal space.