Cursive Velu 7 is a regular weight, normal width, high contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, invitations, casual, expressive, friendly, dynamic, modern, handwritten feel, expressive display, personal tone, brush script, brushy, slanted, textured, looping, bouncy.
A slanted, brush-pen script with lively stroke modulation and crisp, tapered terminals. Letterforms show a rhythmic, handwritten bounce with slightly irregular baselines and variable stroke widths that mimic pressure changes. Curves are generous and rounded, with occasional sharp entry/exit flicks and compact counters; capitals are tall and gestural, while lowercase forms stay relatively compact with ascending strokes and looped joins. Numerals follow the same calligraphic logic, mixing open curves with quick, angled finishes for an informal, drawn-in-one-go feel.
This style is well suited to short-to-medium display text where a personal, handcrafted voice is desired—such as branding accents, product packaging, posters, and social media graphics. It can also work for casual invitations or quote graphics, especially at sizes large enough to keep the thin strokes from getting lost.
The font reads as upbeat and personable, conveying a casual, contemporary handwritten tone. Its energetic slant and brushy texture suggest spontaneity and warmth rather than formality, making it feel approachable and human.
The design intention appears to be a contemporary brush-script that captures the speed and pressure of real handwriting while remaining consistent enough for repeatable, typographic use. It aims to balance legibility with expressive movement, prioritizing an organic, hand-drawn character over strict geometric regularity.
Connections between letters are frequent in running text, but the joining behavior remains loose and handwritten rather than rigidly continuous, preserving distinct letter shapes. The high-contrast brush behavior is most evident in diagonals and turns, where thick downstrokes contrast with hairline exits and entry strokes.