Sans Normal Uhdal 13 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'FS Blake' by Fontsmith, '19-PRA' by ILOTT-TYPE, 'Big Vesta' by Linotype, 'Contemporary Sans' by Ludwig Type, 'Foreday Semi Sans' by Monotype, and 'Reba Samuels' by Samuelstype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, modern, confident, clean, approachable, approachability, clarity, modernity, display impact, brand voice, rounded, soft corners, geometric, even rhythm, open counters.
A rounded, geometric sans with substantial stroke presence and gently softened terminals. Curves are smooth and near-circular in letters like O/C/G, while straight-sided forms (E, F, H, N) keep a steady, even rhythm. Counters are open and clear, with broad bowls in B/P/R and a compact, tidy shoulder in r. Lowercase shapes lean toward single-storey construction (notably a and g), supporting a simple, contemporary texture; dots on i/j are round and prominent. Numerals are sturdy and legible, with round forms (0, 8, 9) echoing the letter shapes and angular digits (4, 7) staying crisp without sharp spurs.
Well-suited for headlines and brand work where a bold, friendly presence is needed, as well as posters, packaging, and signage that benefit from strong silhouettes. In short passages it produces a dense, confident typographic color, making it effective for callouts, UI labels, and marketing copy when adequate size and spacing are used.
The overall tone feels friendly and contemporary, balancing geometric discipline with soft, approachable curves. Its weight and roundness give it a confident, personable voice that reads as modern and practical rather than technical or formal.
The design appears intended to deliver a modern geometric sans with softened edges for approachability, prioritizing clear silhouettes and consistent curves for high-impact display use while remaining readable in short text settings.
The typeface maintains consistent curvature and stroke modulation across the set, producing a cohesive, high-impact color in text. Apertures in letters like e and c remain open enough to preserve clarity at larger display sizes, while the generous bowls and short joins help keep shapes distinct.