Slab Square Ugliv 2 is a light, wide, low contrast, italic, normal x-height font.
Keywords: editorial, book design, magazines, packaging, brand voice, bookish, retro, measured, formal, text italic, classic tone, readable character, print flavor, slab serif, bracketed, oldstyle, calligraphic, lively rhythm.
A slanted slab serif with gently bracketed, sturdy serifs and mostly even stroke weight. The letterforms show an oldstyle influence in their proportions, with rounded bowls, tapered joins, and a lively diagonal stress that reads clearly in the curved characters and numerals. Counters are open and the spacing feels generous, giving the design an airy texture despite the assertive slab feet. Overall shapes are smooth and slightly calligraphic rather than rigidly geometric, with consistent serif treatment across caps, lowercase, and figures.
Works well for editorial typography such as magazines, book interiors, pull quotes, and introductory text where an italic voice is desired without becoming overly delicate. The combination of open counters and firm slabs also suits packaging, heritage-flavored branding, and short display lines that benefit from a classic, printed feel.
The tone is literary and slightly nostalgic, suggesting classic print typography with a warm, human cadence. Its italic slant and soft curves lend motion and elegance, while the slab serifs add a grounded, pragmatic presence suitable for serious but approachable messaging.
The design appears intended as a readable, characterful italic slab serif that balances tradition with clarity. It aims to provide an expressive, text-capable slanted style with consistent serif structure and a calm typographic color.
Capitals are relatively restrained in width compared with the more flowing lowercase, creating a pleasant hierarchy in mixed-case text. Numerals follow the same slanted, serifed construction, maintaining a cohesive color in running text and display settings.