Sans Normal Nobab 8 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Baru Sans' by Kereatype and 'Goga' by Narrow Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, contemporary, punchy, approachable, high impact, clear signage, modern branding, friendly tone, display emphasis, rounded, geometric, blocky, compact, sturdy.
A heavy, rounded sans with compact proportions and a clear geometric backbone. Strokes are thick and even, with broadly rounded bowls and smooth curves that keep counters open despite the weight. Terminals tend to be flat and decisive, while joins are sturdy and simplified, producing a solid, poster-like texture. Uppercase forms feel wide and stable (notably the round O and full C), and the lowercase maintains a clean, single-storey structure where applicable, emphasizing clarity over detail.
Best suited for display applications where impact and quick recognition matter: headlines, posters, packaging, and bold brand statements. It can also work for short bursts of UI or wayfinding text when a strong, friendly emphasis is desired, though the weight and density make it less ideal for long-form reading.
The overall tone is bold and straightforward, projecting confidence and immediacy without feeling aggressive. Rounded forms and generous curves add a friendly, approachable character, making the voice feel modern and practical rather than formal.
The design appears intended to deliver a contemporary, high-impact sans that stays readable through simplified geometry and open counters. Its rounded construction and sturdy rhythm suggest a focus on versatile, friendly display typography for modern communication.
The numerals share the same robust construction, with strong, legible silhouettes that read well at a glance. The design’s large interior shapes and minimal stroke modulation help preserve clarity in dense settings, while the overall mass creates strong visual presence in headlines.