Sans Superellipse Jatu 7 is a very bold, normal width, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, sportswear, packaging, signage, impactful, athletic, industrial, confident, playful, attention grab, bold branding, sturdy legibility, geometric consistency, blocky, rounded, soft corners, geometric, compact.
A heavy, block-driven sans with broad, squared silhouettes and consistently softened corners. Counters are tight and often rectangular, with small apertures that create dense, high-ink interiors and a compact rhythm in text. Curves resolve into rounded-rectangle forms rather than true circles, and terminals are blunt with minimal modulation. The lowercase follows the same chunky geometry with a tall x-height feel, while figures and capitals read as sturdy, poster-ready shapes with clear, simple construction.
Best suited to headlines, posters, and large-scale display where its dense, rounded-block shapes can deliver maximum presence. It fits sports and streetwear branding, packaging fronts, labels, and bold UI moments like banners or promo tiles where legibility is supported by size and spacing.
The overall tone is loud and assertive, with a sporty, utilitarian energy. Its rounded block forms keep the weight from feeling harsh, giving it a friendly toughness suited to bold statements and high-contrast messaging.
Designed to deliver a strong, compact voice using rounded-rectangle geometry and minimal detailing, prioritizing punch and consistency over delicacy. The forms aim for quick recognition and a sturdy, contemporary feel that holds up in bold branding and display settings.
In running text the heavy mass and tight counters can cause interiors to close up, so it tends to perform best when given generous size, spacing, or short line lengths. The numerals and uppercase maintain a uniform, sign-like presence that supports attention-grabbing typographic blocks.