Sans Superellipse Jana 7 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, logos, sports branding, packaging, industrial, sporty, assertive, retro, sturdy, impact, signage, branding, display, durability, blocky, rounded corners, squared, compact, geometric.
A heavy, block-driven sans with rounded-rectangle construction and softened corners throughout. Counters and apertures are compact and often squared off, giving letters a dense, stamped look with strong vertical sides and broad horizontal terminals. Curves tend to resolve into superelliptical bowls rather than true circles, and the overall rhythm is tight with minimal interior space, producing a firm, poster-ready texture. Numerals and capitals share the same chunky, modular logic, keeping the set visually consistent at large sizes.
Best suited to headlines and short display lines where impact and presence are the priority. It works well for logos, sports and team-style branding, packaging, and bold signage where the squared, rounded-rectangle forms can carry across at large scale. For longer text or small UI sizes, its dense counters and compact apertures are likely to feel heavy and reduce readability.
The tone is bold and no-nonsense, with a utilitarian, workmanlike presence that reads as industrial and sporty. Its rounded corners keep the weight from feeling harsh, but the compressed counters and slabby silhouettes still project strength and urgency. Overall it suggests retro display typography associated with signage, equipment marking, and athletic branding.
The font appears designed to deliver maximum visual weight with a cohesive rounded-rectangular geometry, balancing toughness with softened corners. Its letterforms prioritize solidity and uniformity, aiming for a punchy, attention-grabbing display voice that remains clean and sans in spirit.
The design relies on strong rectangular massing and small notches/cut-ins for differentiation, which can make similar shapes feel intentionally uniform. At smaller sizes the tight counters may fill in and reduce clarity, while at larger sizes the distinctive superelliptical geometry becomes a defining stylistic feature.