Sans Superellipse Jela 12 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Neuron Angled' and 'Plasma' by Corradine Fonts and 'Obvia Narrow' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, confident, industrial, sporty, modern, compact, impact, sturdiness, modernity, signage, blocky, rounded corners, square counters, sturdy, high impact.
A heavy, block-constructed sans with superelliptical geometry and consistently rounded corners. Strokes are uniform and dense, with tight internal counters that skew toward squared, rounded-rectangle shapes rather than circles. Curves resolve into flattened arcs and short terminals, creating a compact, poster-ready texture; diagonals (as in V/W/X/Y) read strongly without feeling sharp due to the softened corners. Numerals follow the same sturdy, squared-off construction for a cohesive, sign-like rhythm.
Best suited to short, high-impact settings such as headlines, posters, logos, and bold brand moments where its compact blocks and rounded corners can read at a glance. It also fits packaging and apparel graphics that benefit from a sturdy, athletic, industrial feel.
The overall tone is assertive and workmanlike, with a contemporary, industrial energy. Its softened-square forms give it a friendly edge while still feeling tough and no-nonsense, lending a sporty, headline-driven attitude.
The design appears intended to maximize impact and legibility through simplified, squared counters and rounded-rectangle curves, delivering a modern display voice that stays cohesive across caps, lowercase, and figures.
The face favors chunky joins and relatively narrow apertures, which increases visual mass in text settings. Wide letters like W and M still appear compressed by the square-ish construction, producing an even, compact silhouette across words.