Sans Normal Obril 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Fuller Sans DT' by DTP Types, 'Brignell Square' by IB TYPE Inc., 'Franklin Gothic' by ITC, 'Praxis Next' by Linotype, 'Spiegel Sans' by LucasFonts, and 'Ryman Gothic' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, impactful, modern, playful, impact, approachability, clarity, modernity, rounded, blocky, geometric, heavy, soft corners.
This typeface is a heavy, rounded sans with compact proportions and a sturdy, even stroke. Curves are built from broad circular/elliptical forms, while terminals are mostly squared-off with slightly softened corners, giving counters a clean, open feel at large sizes. The rhythm is steady and headline-oriented, with simplified joins and minimal detailing; diagonals and bowls read as bold, solid shapes rather than calligraphic forms. Numerals match the letters’ weight and geometry, with large interiors and a consistent, chunky footprint.
Best suited to headlines, poster typography, and attention-grabbing editorial moments where mass and clarity are needed. It can work well for branding systems, packaging, and wayfinding/signage that benefits from bold, rounded letterforms and strong presence.
The overall tone is assertive and high-energy, but the rounded construction keeps it approachable rather than aggressive. It suggests contemporary, straightforward communication with a slightly playful, consumer-facing warmth.
The design appears intended to deliver maximum visual impact with friendly geometry: a stout, modern sans that prioritizes bold silhouettes, simple construction, and readability at display sizes.
At text sizes the dense weight and tight interior spaces can make long passages feel dark, but at display sizes the shapes remain clear and punchy. The design’s simplified forms and broad curves support quick recognition and strong silhouette impact.