Sans Normal Eslu 10 is a very light, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, logotypes, posters, branding, packaging, airy, modern, minimal, refined, futuristic, minimalism, modern branding, geometric clarity, display elegance, monoline, rounded, geometric, open counters, extended.
A monoline sans with an extended set width and generous internal space. Strokes are consistently thin and even, with rounded bowls built from clean circular and elliptical arcs and straight, unmodulated stems. Terminals are crisp and clean, and curves join stems with smooth, controlled transitions. Overall spacing feels open and lightly tracked, creating a spacious rhythm in both uppercase and lowercase.
Best suited to large sizes where the hairline strokes can remain intact: display headlines, logotypes, fashion/beauty branding, editorial covers, and refined packaging. It can also work for short UI labels or navigation in bright, spacious layouts, but benefits from ample size and contrast to preserve its delicate detail.
The extremely fine line weight and wide proportions give the face a quiet, high-end tone—sleek, technical, and contemporary rather than expressive or warm. It reads as understated and elegant, with a subtle futuristic edge that feels suited to minimalist visual systems.
The design appears intended to deliver a minimalist, geometric sans voice with a light visual footprint—prioritizing openness, precision, and modernity. Its wide stance and fine strokes suggest a display-oriented role where elegance and a contemporary, tech-forward mood are key.
Round letters (like O/C/G and their lowercase counterparts) emphasize near-perfect geometric curvature, while angular forms (V/W/X/Y/Z) stay sharp and linear, reinforcing a clean constructed feel. Numerals match the same hairline geometry, leaning toward simple outlines and smooth curves for a cohesive alphanumeric color.