Sans Normal Kibub 7 is a regular weight, normal width, low contrast, italic, tall x-height font visually similar to 'Jali Greek' and 'Jali Latin' by Foundry5, 'Telder HT Pro' by Huerta Tipográfica, 'Priva' and 'Priva Pro' by Monotype, and 'Petala Pro' and 'Petala Pro VF' by Typefolio (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, ui text, modern, sporty, dynamic, clean, friendly, contemporary branding, clear readability, forward motion, versatile display, oblique, rounded, geometric, open counters, high legibility.
This typeface is an oblique sans with smooth, rounded geometry and consistent, low-contrast strokes. Uppercase forms are compact and sturdy with softly squared curves, while lowercase letters show open apertures and generous internal space that keeps shapes clear at text sizes. The slant is steady across the set, and terminals are mostly clean and slightly rounded, giving a polished, contemporary rhythm. Numerals follow the same streamlined construction, with simple, readable silhouettes that align well with the letterforms.
It works well for brand systems, product packaging, and promotional headlines where a clean, forward-leaning voice is desirable. The open shapes and straightforward numerals also make it suitable for UI labels, dashboards, and short-to-medium text where clarity and a contemporary tone are needed.
The overall tone feels modern and energetic, with an athletic forward motion from the slant and a friendly approachability from the rounded shapes. It reads as confident and practical rather than formal, projecting a contemporary, brand-ready voice.
The design appears intended to blend geometric cleanliness with an energetic slant, producing a versatile sans that feels contemporary and motion-oriented. Rounded construction and open counters suggest an emphasis on approachability and legibility across display and functional applications.
Round letters like O/C/G/Q are smoothly drawn and relatively uniform, while diagonals (A/V/W/X/Y) carry a crisp, engineered feel that reinforces the dynamic texture. Spacing appears even and controlled in the sample text, supporting continuous reading without looking condensed or airy.