Serif Normal Arlih 2 is a very bold, wide, high contrast, italic, normal x-height font visually similar to 'FS Kim' by Fontsmith (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, magazine covers, assertive, classic, dramatic, editorial, sporty, impact, drama, heritage, emphasis, motion, bracketed, wedge serifs, swashy, curvy, compact counters.
A very heavy, right-leaning serif with pronounced stroke contrast and strongly bracketed, wedge-like serifs. The design favors broad, rounded bowls and tight interior counters, with energetic shaping in curves and terminals that creates a lively texture. Capitals are sturdy and slightly condensed in their internal spaces, while lowercase forms show vigorous, calligraphic modulation and a consistent forward slant. Numerals follow the same robust, high-contrast construction for a cohesive, headline-oriented rhythm.
Best suited to display typography such as headlines, posters, and magazine or editorial cover lines where its weight and contrast can carry impact. It can also serve branding and packaging that want a classic serif voice with extra swagger, especially in short phrases or logotype-style settings.
The overall tone is bold and attention-grabbing, mixing traditional serif cues with a punchy, contemporary energy. Its italic slant and high-contrast modulation add drama and motion, giving the face an assertive, poster-ready presence that still reads as classically rooted.
The font appears designed to deliver maximum emphasis with a traditional serif foundation, using a bold italic stance and high-contrast modulation to inject speed and drama. Its forms prioritize personality and visual punch over quiet neutrality, aiming for confident, statement-making typography.
Round letters (like O/Q and the lowercase o/e) emphasize thick outer strokes and pinched counters, which heightens contrast but reduces openness at smaller sizes. The strong, sculpted serifs and curving joins create a distinctive, slightly flamboyant texture that works best when given room to breathe.