Sans Normal Kekom 11 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Modeska' by Eko Bimantara (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, confident, energetic, friendly, modern, attention, momentum, modernity, approachability, clarity, geometric, rounded, slanted, compact, high-impact.
A heavy, slanted sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are broad and near-circular (notably in O/Q/0/8), while terminals are clean and mostly straight-cut, giving a crisp silhouette despite the soft forms. Proportions feel compact with sturdy counters and short extenders; the lowercase has a single-storey a and g, a ball-like i/j dot, and a simple, open r. Numerals are wide and emphatic, with a plain 1 and round, stable 0 and 8, matching the typeface’s solid rhythm.
Best suited to branding and short-to-medium display text where impact and momentum are desired—headlines, posters, sports and lifestyle graphics, packaging callouts, and attention-grabbing UI banners. It can work for brief blurbs, but the strong weight and slant are most effective when used with generous spacing and clear hierarchy.
The overall tone is assertive and forward-moving, combining a friendly roundness with an athletic, promotional punch. It reads as contemporary and approachable rather than formal, making it feel energetic and headline-driven.
The design appears intended to deliver a modern, high-impact italic voice built from simple geometric forms, prioritizing immediacy and recognizability in display settings while keeping a friendly, rounded character.
The slant is consistent across caps, lowercase, and figures, creating a unified sense of motion. Letterforms maintain a steady baseline and regular spacing, helping blocks of text stay coherent even at larger sizes where the strong shapes dominate.