Sans Normal Liriw 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Aspira' by Durotype, 'Ageo' by Eko Bimantara, 'TT Commons™️ Pro' by TypeType, and 'URW Geometric' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, friendly, punchy, retro, informal, impact, motion, approachability, display, rounded, oblique, geometric, heavy, compact.
A heavy, oblique sans with rounded, geometric construction and broadly uniform stroke weight. Curves are full and smooth, with soft terminals and corners that keep the texture approachable despite the density. The design leans slightly forward with a consistent slant, and the counters stay open enough for clarity at display sizes. Overall spacing and proportions create a compact, energetic rhythm that reads as bold and confident rather than delicate or refined.
Best suited to short, high-impact settings such as headlines, posters, storefront signage, and brand marks that need an energetic voice. It can also work for packaging and promotional graphics where a bold, friendly slant helps lead the eye. For longer passages, it will be most effective at larger sizes where the heavy texture can breathe.
The font projects an upbeat, athletic tone with a friendly, contemporary attitude. Its forward slant and sturdy forms suggest motion and emphasis, giving headlines a lively, promotional feel. The rounded geometry keeps it welcoming, steering the personality toward casual confidence instead of aggression.
The design appears intended to deliver immediate emphasis with a sense of speed and approachability. By combining a strong weight with rounded geometry and a consistent oblique angle, it aims to feel modern, sporty, and highly legible in display applications.
Capitals are broad and stable with simple, clean joins, while lowercase forms maintain the same rounded logic and weight, producing an even, high-impact color in text samples. Numerals match the letterforms closely, with chunky shapes and clear silhouettes that favor visibility over finesse.