Sans Faceted Dodi 7 is a very bold, normal width, high contrast, upright, normal x-height font.
Keywords: posters, sports branding, headlines, logotypes, packaging, athletic, industrial, assertive, retro, impact, ruggedness, signage, team identity, faceted, octagonal, angular, blocky, condensed caps.
A heavy, faceted display sans built from straight strokes and clipped corners, producing an octagonal, chiseled silhouette wherever curves would normally appear. Stems are thick and largely monolinear in feel, with sharp notches and beveled terminals that create a strong, mechanical rhythm. Counters are compact and often squared-off; several glyphs use small internal cutouts (notably in capitals and figures) to preserve legibility at extreme weight. The lowercase follows the same angular construction, with a single‑storey “a” and similarly squared bowls, giving the set a cohesive, carved-from-plates texture. Numerals mirror the caps’ geometry with sturdy, sign-like forms and clear corner breaks.
Well suited to short, high-impact settings such as posters, headlines, merchandise, team or event branding, and bold packaging. It can work in brief subheads or pull quotes, but the angular details and dense weight make it better for display sizes than long-form reading.
The overall tone is bold and utilitarian, with a sporty, arena-like presence and an industrial edge. The faceting and hard corners evoke stamped metal, varsity markings, and bold headline graphics, projecting toughness and urgency rather than softness or refinement.
The design appears intended to deliver maximum punch with a structured, faceted construction—replacing curves with planar cuts to create a rugged, engineered look that stays legible in big, loud typographic statements.
Spacing appears generous for such dense letterforms, helping the dark shapes separate in lines of text. The design reads best when allowed to stay crisp—its small notches and internal cutouts become a key part of the texture at larger sizes.