Sans Normal Ohmoj 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Crossten Soft' by Emre Güven, 'Ghino' by Fontmachine, 'Crossten' and 'Marcher' by Horizon Type, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, friendly, confident, clean, straightforward, clarity, impact, approachability, modern branding, display strength, geometric, rounded, blocky, open counters, high legibility.
A heavy, geometric sans with broad, circular bowls and consistently thick strokes. Curves are smooth and rounded, while terminals are mostly blunt and squared off, creating a sturdy, poster-like silhouette. Proportions feel fairly compact with generous interior space in letters like O, Q, and e; the lowercase uses single-storey forms (notably a and g) that keep the texture simple and direct. The overall rhythm is even and stable, with minimal modulation and clear, uncluttered joins.
This font performs best where impact and quick recognition matter: headlines, posters, brand wordmarks, packaging, and large-format signage. It can also work for short UI labels or callouts when a solid, friendly emphasis is needed, though its heavy color will dominate in long passages.
The tone is modern and approachable, projecting confidence without feeling sharp or technical. Its rounded geometry and straightforward construction read as friendly and energetic, suited to contemporary branding and punchy editorial moments.
The design appears intended to deliver a contemporary, geometric voice with maximum clarity and presence. By combining circular forms with blunt terminals and minimal stroke variation, it aims for a clean, dependable look that remains approachable in bold, attention-getting settings.
The numerals and capitals appear designed for strong presence at display sizes, with wide curves and sturdy verticals that maintain clarity. The ampersand in the sample text matches the same compact, rounded construction, reinforcing a cohesive, no-nonsense voice.