Slab Contrasted Lypa 7 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, logotypes, packaging, signage, playful, retro, chunky, friendly, poster, attention, nostalgia, approachability, impact, soft serifs, rounded, bulbous, bouncy, blackweight.
A heavy, rounded slab-serif with broad, blunted terminals and soft, pillow-like corners throughout. Strokes are thick with gently modulated contrast, and the serifs read as compact slabs that often swell into bracketed, teardrop-like ends rather than sharp rectangular feet. Counters are relatively tight and circular, giving the face a compact, inked-in silhouette, while the overall rhythm remains even and upright. The lowercase shows single-storey forms (notably a and g) and sturdy stems with pronounced ball-ish endings, reinforcing the chunky, sculpted look across letters and numerals.
Best suited to display settings where weight and personality are assets—posters, headlines, packaging, and bold branding marks. It can add a retro, playful emphasis to short phrases and titles, and works especially well where strong shapes need to read quickly from a distance.
The tone is warm and extroverted, evoking vintage display typography with a humorous, hand-hewn heft. Its rounded slabs and inflated shapes feel approachable and slightly whimsical, with a nostalgic, old-time sign-painting or poster energy rather than a strict industrial slab impression.
Likely intended as a characterful display slab that merges old-style poster heft with softened, rounded detailing for a friendlier voice. The consistent swelling terminals and compact slabs suggest a deliberate push toward a bold, memorable silhouette for branding and attention-grabbing typography.
The design emphasizes silhouette over interior detail: heavy joins, small apertures, and rounded corners create strong figure/ground blocks that hold up well at large sizes. Numerals follow the same bulbous, slab-ended construction, keeping the set visually cohesive for headlines that mix text and numbers.