Sans Superellipse Umsi 7 is a bold, wide, monoline, upright, normal x-height font.
Keywords: headlines, logotypes, branding, posters, packaging, tech, futuristic, industrial, clean, confident, modernization, tech tone, geometric consistency, display impact, rounded corners, squared curves, stencil-like, modular, geometric.
A heavy, geometric sans built from rounded-rectangle forms and crisp, squared counters. Strokes are consistently thick with softened outer corners, producing a smooth superelliptical silhouette while keeping terminals mostly flat and horizontal. Curves resolve into straight segments quickly, giving bowls and arches a compact, engineered feel; counters tend to be rectangular and open. The lowercase follows the same modular logic, with a single-storey “a,” a compact, squared “e,” and a “t” that reads as a short crossbar on a sturdy stem; the dot on “i/j” is square. Figures echo the same rounded-rect geometry with clear, blocky shapes and high visual weight.
Best suited to headlines, titles, and brand marks where its geometric, rounded-square construction can read as a deliberate style choice. It also works well for packaging, UI hero text, and signage where a confident, technical voice is desired and generous spacing can be applied.
The overall tone feels modern and machine-made: precise, assertive, and slightly sci‑fi. Rounded corners add approachability, but the squared construction keeps it technical and utilitarian rather than friendly or casual.
The design appears intended to deliver a contemporary, tech-leaning sans with a consistent superelliptical construction, prioritizing a strong silhouette and a modular rhythm over traditional humanist detailing.
Wide proportions and large internal openings help maintain clarity at display sizes, while the uniform stroke and tight curvature transitions create a distinctly modular rhythm. Diagonals (notably in V/W/X/Y) are angular and clean, reinforcing the engineered aesthetic.